Schedule of Case Assignments
MT498 - Marketing Strategy
Summer 1997


DATE BACKGROUND
READING
CASE
NAME
TEAM
NUMBER
07/01 Importatores Quetzal Practice
Case
07/03 Text Pages
709-725
Republic National Bank Practice
Case
07/08 Text Pages
111-118
Ms-Tique Corporation Practice
Case
07/10 First Examination on Lecture Material
and on South Delaware Coors, Inc. Case
07/15 Text Pages
41-48
Nestle Italy Team #1A & #1B
07/17 Text Pages
156-166
American Airlines Three-Class Team #2A & #2B
07/22 Text Pages
156-166
Manor Memorial Team #3A & #3B
07/24 Text Pages
271-281
Morgantown Furniture
Both A & B
Team #4A & #4B
07/29 Text Pages
271-281
Honeywell, Inc.
Spectronics Division
Team #5A & #5B
07/31 Text Pages
362-371
Zoecon Corporation: IGR
(as corrected typo on page 380)
Team #6A & #6B
08/05 Text Pages
362-371
Carrington Carpet Mills, Inc. Team #6A & #6B
08/07 Text Pages
421-429
Proctor & Gamble, Inc.
Downy Enviro-Pak
Team #5A & #5B
08/12 Text Pages
421-429
WilTel, Inc. Team #4A & #4B
08/14 Text Pages
506-515
Marshal Museum of Art Team #3A & #3B
08/19 Text Pages
563-567
Chin King Corporation Team #2A & #2B
08/21 Text Pages
563-567
Volvo Trucks Europe Team #1A & #1B
08/25 Final Examination on Lecture Material
and on Colgate-Palmolive Canada
Artic Power Detergent