Case Studies under Development
	Superstar Specialties, Inc.: Choice among Multiple R&D Projects
	Sanjeev Kumar, CEO of Superstar Specialties, Inc., was faced with the decision to allocate resources between the 15 proposed R&D projects slated to start in August 2005. The board had allocated him $3.3 million to spend on R&D for the next budget year. As the CEO of a $360 million company with five business segments (energy, food, construction, personal care, and transportation divisions), Sanjeev had to decide among the alternative R&D projects.
Key Features Learning Objectives   Discuss how companies have multiple priorities, but limited resources in terms of funds and people. Understand the issues that are used in prioritizing among engineering projects Perform an analysis of multiple R&D projects using the Business/Project analysis tool Communicate their recommendations, negotiate with others, and come up with final list of prioritized projects

The materials developed by LITEE are based partially upon work supported by the National Science Foundation under Grant Numbers: 9752353, 9950514, 0001454, 0089036 and 0442531.

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