A recent shoot for ADECA’s “Click It or Ticket” enforcement campaign required putting a car inside the studio!
Life is good. Hope your new year is spectacular!
Here’s one asset of a set we developed for Dr. David Pascoe over at the Auburn School of Kinesiology. He wanted to be able to follow up with networking contacts he met at a conference in Las Vegas. So we made him a nifty booklet to pass out to potential associates.
That booklet had a QR code on it that led to a Facebook page, allowing Dr. Pascoe to answer questions, post thoughts, and directly interact with industry connections.
Putting something on the web doesn’t always have to mean a website! We can help you use multiple media strategies to deliver your message, and we’ll make sure to create a combination that’s just right for you.
Since it’s Halloween, and we’re in the mood for some FEAR, we thought we’d share this spooky image with you.
Fortunately, information architecture maps are a lot less scary than they look. Having a literal map of your website on your wall can help you keep track of information on your site, and help you make purposeful decisions about adding new items.
Complex ideas aren’t bad, but redundant or outdated information is downright frightening! Okay, maybe just annoying or discouraging. But you get the picture.
We love this Brightcove content marketing video, which highlights an interesting prediction.
Morgan Stanley says that in less than four years, more consumers will access the Internet on mobile devices than desktops.
Twice a year, our department creates PSAs for the Alabama Development Office. We do two commercials each for the “Click It or Ticket” and “Drive Sober or Get Pulled Over” campaigns. This July, we did a two-fer. We seem to always be short on time in the summer – so our producer John DiJulio was looking for a way to create two spots that worked together but could minimize our shoot time. He came up with a variation on the devil/angel theme where an average guy has to make a decision at the end of a night of drinking at the bar. Would he make his “last call” to a cab, or end up making a call down at the police station if he’s picked up for drunk driving? So the commercial was shot with these two alternative endings and kapow – we have two spots!
Turns out jQuery 1.9 is so different from other versions of jQuery that it has its own upgrade guide, and our site was using something much older which worked just fine for it, but didn’t like the new code at all.
This upgrade was necessary for security reasons, but it’s a great reminder that upgrading just for the sake of upgrading isn’t always the best plan.
In early 2011, MPG was asked by representatives of the Southeastern Partnership for Integrated Biomass Supply Systems (IBSS for short, whew) to help them put together a short video that they could show to Congress. The goal was to visualize and tell the story behind a system that could help solve America’s energy problem (and to receive a $15 million grant from the government to make this system a reality). So we went to work on a completely hand-drawn depiction set to narration/music that did the job. Once the story had been figured out step by step and pre-drawn (no small feat), our animator Jason Adams had the task of doing the drawing live while a camera rolled. Then the 3 hours of footage was carefully sped up and slowed down to match the narrative line. This process, from concept to finished product took around a month – which is incredibly fast!
The Alabama Department of Economic and Community Affairs invited the MPG to create a television commercial inviting viewers to, y’know, wear their seatbelts. It’s our favorite type of shoot – practical and fast, with an element of the unexpected.
The Auburn University Media Production Group is a cost-recovery unit serving the greater Alabama area.