Making a list, checking it MULTIPLE times

July 13th, 2005 by Megan

A checklist put together by our class, for our class, and for anyone who wants to utilize!
Help yourself! :)

YOUR CAMPAIGN:
Research
—Interviews
—Benchmarking

Objectives
—Quantifiable
—Simply Stated

Strategies
—Specific
—Measurable
—Examples

Implementation
—Timeline
—Channels

Evaluation
—How?
—Through what means?
—What are you counting?

Publics
—Internal
—External

—Primary
—Secondary
—Latent
—Emerging

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